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谷歌入股京東5.5億美元的7個潛在影響

來源:恒峰娛樂 發布時間:2019-10-31 15:59 標簽:
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ZAIJINGDONG“618”DACUZHIJI,GUGEJIANGXIANGJINGDONGTOUZI5.5YIMEIYUANDACHENGZHANLVEXINGHEZUO,WEILAISHUANGFANGJIANGJIUTANSUOLIANHEFAZHANLINGSHOUJIEJUEFANGAN。

ZUOWEIHUIBAO,GUGEJIANGHUODE27,106,948GUXINFASHOUDEJINGDONGALEIPUTONGGU,FASHOUJIAWEIMEIGU20.29MEIYUAN,DENGZHIWEIMEIADS(MEIGUOCUNTUOGUPIAO)40.58MEIYUAN,CIJIAGEWEIQIAN10GEJIAOYIRIDEJIAOYILIANGJIAQUANPINGJUNJIAGE。

CICIGUGEYUJINGDONGJIANGHUIZAIWEILAIYIDUANSHIJIANNEIJINXINGYIXILIEZHANLVEHEZUO,QIZHONGYIXIANGSHIZAIBAOKUODONGNANYA、MEIGUOHEOUZHOUZAINEIDEQUANQIUDUOGEDIQUHEZUOKAIFALINGSHOUJIEJUEFANGAN;TONGSHIJINGDONGJIHUAYOUXUANYIXILIEGAOPINZHISHANGPIN,TONGGUOGoogle Shopping (GUGEGOUWU)ZAIQUANQIUDUOGEDIQUJINXINGXIAOSHOU。ZAIBUJIUDEJIANGLAI,HEZUOSHUANGFANGJIANGGEZIJIEHEJINGDONGZAIGONGYINGLIAN、WULIULINGYUDEZHUANYENENGLIYIJIGUGEDEJISHUYOUSHI,XIESHOUTANSUODAZAOXIAYIDAILINGSHOUJICHUSHESHIJIEJUEFANGAN,WEIXIAOFEIZHETIGONGYOUJIAZHI、GEXINGHUA、LIUCHANGBIANJIEDEGOUWUTIYAN。

以下是此交易對谷歌、京東以及其他企業的7個潛在影響:

1.谷歌正在認真考慮與外國零售商和電商伙伴的合作

YOUBAODAOCHENGGUGEZHENGZAIYUYINDULINGXIANDEDIANSHANGGONGSIFlipkartJINXINGTANPAN,GAIGONGSIZUIJINTONGYIJIANGDABUFENGUFENCHUSHOUGEIWOERMA(GUGEMUQIANHEZUOHUOBAN)。CIQIANYOUXIAOXICHENG,GUGEHEFAGUOLINGSHOUJUTOUJIALEFUDACHENGHEZUO,GUKEKEYITONGGUOGoogle AssistantHEFAGUOBANDEGoogle ShoppingWANGZHANJINXINGXIADAN。

JINGDONGSHIGUGEQUANQIUKUOZHANGJIHUADEDIYIZHAN,BUCHUYIWAI,YINDUDEDIANSHANGFlipkartJIANGSHIGUGEDIANSHANGSHIYEDEDIERZHAN。ERLADINGMEIZHOUDEDIANSHANGJUTOUMercadoLibreJIANGYOUKENENGCHENGWEIGUGEDEDISANZHAN。

2.這筆交易可能將成為谷歌改善與中國關系的一個信號

BUNENGRENWEIJINGDONGYUGUGEDEZHEBIJIAOYIJIANGWEIGUGEMUQIANZAIZHONGGUOBEIPINGBIDEZHUYAOXIAOFEIZHEFUWUPUPINGDAOLU。RANER,HENNANXIANGXIANGJINGDONGZAIYUZHEGEMEIGUOKEJIJUTOUJIEMENGZHIQIANMEIYOUGEIZHONGGUOZHENGFUYIGETISHI。

网上彩票开户 YUGUGEJINQIDEQITAYIXIEJUCUOYIYANG,BIRUZAIZHONGGUOTUICHUFANYIHECUNCHUGUANLIapp,YIJIYUKEJIJUTOUTENGXUN(JINGDONGHEZUOHUOBAN)QIANSHUZHUANLIXUKEXIEYI,CICIXIEYIKENENGZHISHIGUGEHEZHONGGUOZHENGFUZHIJIANDEJINZHANGJUSHIYOUSUOHUANHEDEYIGEXINHAO。

3.京東應該可以幫助谷歌增加對中國企業的廣告銷售,或許還能為Google Cloud提供幫助

JINGUANGUGESOUSUOYIJIQITAGUGEFUWUZAIZHONGGUOBEIPINGBI,DANQI(XIANGFacebookYIYANG)RENGRANZAIWEIJIECHUGUOWAIXIAOFEIZHEHEQIYEERXIANGZHONGGUOGONGSIXIAOSHOUGUANGGAO。JINGDONGSHENGCHENGQIPINGTAISHANGYONGYOUCHAOGUO17WANDEMAIJIA,YIJIDALIANGDEZHIJIEDIANSHANGYEWU,YINCIGUGEYUGAIGONGSIDELIANMENGYINGGAINENGGOUCUJINZHEXIEXIAOSHOU。

SUIRANZHEYIDIANMEIYOUZAIXINWENGAOZHONGXIANGXISHUOMING,DANJINGDONGKENENGHUIKAISHIXIANGJIALEFUYIYANGSHIYONGGUGEYUNPINGTAI(Google Cloud Platform,GCP)DEYIXIEFUWU。JINGDONGKENENGDUIGUGEYUNPINGTAIDEJIQIXUEXIFUWUGANXINGQU,YOUQISHIZAITUXIANGFENXI、WENBENFENXI、FANYIHEYUYINSHIBIEDENGLINGYU。

4.這筆交易正值谷歌努力進行電商轉型之際

网上彩票开户 JINNIAN3YUE,GUGETUICHULEShopping ActionsJIHUA,YUNXUYONGHUDIANJISHOUHUANYINGDEGoogle ShoppingGUANGGAOLAIGOUMAISHANGPIN,ERWUXULIKAIGUGEWANGZHANHUOapp。Shopping ActionsYIJINGDEDAOWOERMA、TargetHECostcoDEZHICHI(CONGBIAOMIANSHANGKAN,JIALEFUYEHUIZHICHI),GUGEHUICONGZHEXIEXIAOSHOUZHONGDEDAOYIDINGDEFENCHENG,ERBUSHISHOUQUGUANGGAOFEI。

GUGEZHENGSHITUZAIBUBOFANG“FANRENDE”YUYINGUANGGAODEQINGKUANGXIA,JIEJUEKAOYUYINZHUSHOU(voice assistant)HUODONGBIANXIANDEJISHOUWENTI,TONGSHICONGGoogle AssistantTUIDONGDEYUYINDIANSHANGJIAOYIZHONGHUODEFENCHENG。GENJUXINWENGAOZHONGDESHUOFA,JINGDONGSIHUJIANGCANYUGUGEKUODA(CHULEGUANGGAOWAI)DIANSHANGSHOURUJICHUDEJIHUA。

5.谷歌及其非中國零售合作伙伴可以從京東身上學到很多

网上彩票开户 JINGDONGDEBUFENZHONGGUOCANGKUDEZIDONGHUASHUIPINGSIHUYICHAOGUOLEYAMAXUN(CANGKUJIQIREN)。JINGDONGHUANZAIZHONGGUOZHUYAOCHENGSHIJIANLILEDALIANGDEKUAIDIQUJIANHEPEISONGJICHUSHESHI,SHIQINENGGOUZAIDANGRIHUOCIRIWANCHENGPEISONG,YANFATOUZIHANGAILEWURENJI、ZIDONGJIASHIQICHE,YIJIRENGONGZHINENGQUDONGDEGOUWUTUIJIANDENGLINGYU。

TONGALIYIYANG,JINGDONGYEZAIXUNZHAOJIANGXIANSHANGHEXIANXIAGOUWUHUODONGRONGHEZAIYIQIDEFANGFA。JINGDONGJIANGHUIZENMEFENXIANGZIJIDEJINGYANHUANYOUDAIGUANCHA,DANGUGEKENDINGHUIDUIJINGDONGDEWULIU、ZIDONGHUAHEXIANXIAYEWUGANXINGQU,ERGUGEYIJINGCHENGWEIXUDUOYUYAMAXUNJINGZHENGDEMEIGUOLINGSHOUSHANGDEZHUYAOHEZUOHUOBAN。

6.此交易應該有助于京東的海外擴張

JIANGJINGDONGDECHANPINYINRUGoogle ShoppingHEGoogle AssistantBINGBUHUISUNHAIQIHAIWAIKUOZHANGYEWU。CICIJIAOYIYEYOUKENENGWEIJINGDONGYUGUGEXIANYOUDEYIXIEDIANSHANGHEZUOHUOBANLAJINGUANXIPUPINGDAOLU。

网上彩票开户 DANZHIDEYITIDESHI,ALIBABADUONIANLAIXIANGXIFANGXIAOFEIZHEXIAOSHOUCHANPINBINGBUWANQUANSHICHENGGONGDE。ALIBABADELINGSHOUGUOJISHANGYESHOURUJINZHANQI3YUEFENJIDUXIAOSHOUEDE6%,QIZHONGHENDAYIBUFENLAIZIDONGNANYADIANSHANGPINGTAILazada,ALIBABAZI2016NIANYILAICHIZI20YIMEIYUANSHOUGOULELazada 83%DEGUFEN。JINGDONGMUQIANDEHAIWAIYEWUSIHUBINGBUDUO,DANYEKENENGMIANLINYANJUNDEKUNJING。

7.阿里可能會采取相應措施

JINGUANALIDEXIFANGKUOZHANGBINGMEIYOUWANQUANANZHAOJIHUAJINXING。BUNANXIANGXIANGMAYUNZHENGZAIKAOLVZHENDUIGUGEYUJINGDONGJIAOYICAIQUMOUXIECUOSHI。

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